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Archive for the ‘Awards & Accolades’ Category

2013 Honda Civic achieves highest safety ratings among all small cars

Friday, May 17th, 2013

2013 CivicOur favorite small car, the Honda Civic is leading the small car segment in terms of safety ratings. The Civic received the highest possible rating from both the Insurance Institute for Highway Safety (IIHS) and National Highway Traffic Safety Administration (NHTSA).

The 2013 Honda Civic sedan achieved the top 5-Star Overall Vehicle Score from the NHTSA for their New Car Assessment Program (NCAP). The sedan and coupe also earned a Top Safety Pick+ from the IIHS, including the top GOOD score in their new small overlap frontal collision test, making the Civic the first and only small car to receive this distinction.

“Car shoppers cannot find a small car with higher overall safety ratings than the 2013 Honda Civic,” said Art St. Cyr, vice president of product planning and logistics at American Honda. “Safety ratings leadership across product lines is a fundamental part of not only our strategic business plan, but also out philosophy as a company.”

This recent achievement puts Honda in an incredible place in the automotive marketplace. It is the only auto manufacturer with every single one of its tested model year 2013 vehicles earning a Top Safety Pick or Top Safety Pick+ rating from the IIHS.

2013 CR-Z & Insight a USAA Best Value

Monday, May 6th, 2013
2013-Honda-Insight -Austin-TX

2013 Honda Insight

USAA released its 2013 Best Value vehicles last month, naming the top automobiles that offer affordability, reliability, and safety. The 2013 Honda CR-Z and Honda Insight were both rated by USAA as a Best Value. The former was named in the Best Value List for the Coupe category and the Best Value for Teens. The later was named a Best Value for Teens.

The Best Value List presents vehicles that offer the, you guessed it, best overall value among all the vehicles that USAA evaluates as part of its USAA Preferred system. Their proprietary statistical model uses quantitative data to analyze vehicle’s cost, safety and reliability of over 70 automobiles. USAA Preferred vehicles rank in the top 40% of each vehicle category AND are an IIHS’s Top Safety Pick. The top vehicles for each category are included in the Best Value List.

As for the Top 10 for Teens list, USAA also selects USAA Preferred vehicles, but they have to cost less than $25,500 and rank highest in safety, reliability, and insurance costs – important factors for parents of teen drivers.

“This year we raised the bar on the importance of safety standards. Vehicles must earn a Top Safety Pick award from the Insurance Institute for Highway Safety (IIHS) tp qualify as USAA Preferred,” said Steve Thompson, vice president for USAA Car Buying Service. “A USAA Preferred vehicle is a great value financially, and is among the safest vehicles on the road.”

“Most Trusted Brand” among New-Car Shoppers in the US

Wednesday, April 10th, 2013
KBB Brand Image Awards 2013

KBB Brand Image Awards 2013

New-car shoppers have once again spoken in Kelley Blue Book’s 2013 Brand Image Award study and the verdict is clear. Among all of the auto manufacturers, Honda kicks butt. Period.

For the second time, Honda was named “Most Trusted Brand” and, for the third consecutive year, “Best Value Brand.” However, the awards didn’t stop there. Honda also took home top honors by claiming “Best Overall Non-Luxury Brand,” officially making Honda the brand with most awards in the 2013 study.

The Brand Image Awards are based on new-car shopper’s perception data from KBB’s Brand Watch study. The research study annually looks at more than 12,000 in-market new-vehicle shoppers and offers insights into their perceptions of brands. The “Best Overall Non-Luxury Brand” Award is received by the brand who achieves the highest average score across ratings of all non-luxury models and the weight of importance of each of the factors in the study.

The “Must Trusted Brand” Award, on the other hand, has only been won by Honda since its inception two years ago. That speaks to Honda’s reputation for building solid vehicles that instill confidence and trust among car shoppers.

2013 Honda CR-V and Odyssey “Best Cars for Families”

Thursday, April 4th, 2013

Honda CR-VAustin TX

U.S. News & World Report presented its annual “Best Cars for Families” Awards to recognize vehicles “that offer the best combination of quality, space and family-friendly features.” And two of our favorite vehicles were included in this year’s honors.

The 2013 Honda CR-V was praised because of its “impressive safety and reliable ratings make it a smart choice among affordable compact SUVs.” Also, “the Honda CR-V shines with nimble handling, a spacious interior and a standard rearview camera.” Add to that the standard Bluetooth Handsfreelink and you can start to see why the CR-V is in the top of the list for families.

Meanwhile, the comfortable seating, seating configurations and roomy cabin made the 2013 Honda Odyssey stand out among the pack. The publication noted that people raved about its “car-like performance” and excellent safety features.

Both Honda vehicles are Top Safety Picks of the Insurance Institute for Highway Safety (IIHS) and five-star overall performers in the safety tests from the National Highway Traffic Safety Administration (NHTSA).

Honda Odyssey Austin TX

Two more reasons the Honda Fit is the car for you

Tuesday, March 19th, 2013
Honda Fit Austin TX

Honda Fit in Austin TX

As if you needed more reasons to love the subcompact Honda Fit, U.S. News & World Report gives us two more.

The Fit is known for being all around awesome in its reliability, safety and versatility; after all it earned a Top Safety Pick rating from the IIHS, received a 2013 Residual Value Award from ALG and 2013 Best Resale Value Award from KBB, and is a seven-time Car and Driver magazine “10 Best Cars” award winner.

And while we knew the car is a great value, US News & World Report confirms it as it named the 2013 Fit for two “Best Cars for the Money” awards. The Fit earned the title of “Best Subcompact for the Money” and “Best Hatchback for the Money” among all of the 2013 vehicles sold in the U.S.

Score!

“The Fit brings truth to the concept that big things can come in small packages,” said Mike Accavitti, vice president of national marketing operations for American Honda Motor Co. “With an amazingly roomy interior, snappy styling, great driving dynamics and industry-leading Honda quality, Fit proves that small cars can provide value well beyond their size.”

The US News & World Report methodology combines the quality of the vehicle (measured by the overall score the car received in the US News car rankings) and its value (measured by combining the vehicle’s five-year total cost of ownership and the average price paid for it) for a total composite score.

Consumer Reports’ Top Honda Picks for 2013

Monday, March 18th, 2013

After a year of no love shown to Honda by Consumer Reports, we’re back in business for 2013. In fact, Honda picked up three slots on this year’s Top Picks list; chosen from more than 280 vehicles the publication recently tested.

Earning a Top Pick status from Consumer Reports is no easy task. Each Top Pick has to excel in the road test, earn an average or better predicted-reliability rating, and perform adequately in independent safety tests conducted by government or insurance agencies.

The Consumer Reports’ Top Honda Picks for 2013 are:

Honda Odyssey Austin TX

Honda Odyssey in Austin TX

 

The Honda LaneWatch blind spot display wins innovation award

Wednesday, February 13th, 2013
Honda LaneWatch

Honda LaneWatch

The blind spot has long been an issue for drivers. The name says it all; the spot that drivers can’t be seen in the side mirror. Many accidents through the years have been attributed to the blind spot.

Honda, looking to eliminate the blind spot, developed the new Honda LaneWatch Blind Spot Display. This technology includes a camera in the side mirror and displays the blind spot on a screen inside the car. This is activated when the driver activates or presses a button on the turn signal. The result is a view range about four times greater than the average field of view and a safer overall driving experience.

This revolutionary Honda technology made its debut on the 2013 Honda Accord, and it’s now available on the 2013 Honda Crosstour. LaneWatch has proven to be an innovation that drivers greatly appreciate. In fact, the technology just won a Good Housekeeping 2013 “Very Innovative Products” (VIP) Award; validating its value since products from the automotive world rarely win this award.

“LaneWatch is an intuitive visibility technology that represents the sort of innovation that consumers have come to expect from Honda,” said Mike Accavitti of American Honda.

You can go by your Austin TX Honda dealer to check out the LaneWatch for yourself on the new Accord or Crosstour. Give us a call at 512-443-4300 to schedule your test drive.

Honda vehicles are very green according to ACEEE

Tuesday, February 5th, 2013
Honda Insight Austin TX

Honda Insight

Have you heard of the ACEEE ranking system? Standing for American Council for an Energy-Efficient Economy, the ACEEE every year recognizes and ranks the greenest cars in the market. For 2013, five Honda vehicles earned a “green” recognition. These include the Honda Fit EV, Insight, Civic Hybrid, Fit and Odyssey.

The Fit EV, Insight and Civic Hybrid made the list of ACEEE’s 12 most “greenest” vehicles, while the 2013 Honda Fit and Honda Odyssey were named as “greener choices of 2013.”

The ACEE ranking system uses many different factors when determining the green factor of a vehicle. Among them are the vehicle’s fuel economy, pollution impact, as well as global warming and upstream emissions. The result is a list that contains some of the best and most efficient cars on the market today.

Honda Civic Hybrid Austin TX

Honda Civic Hybrid

Honda is very committed to the efficiency movement as can be seen from the new car lineup that it produces year after year. “Honda’s vision for reducing greenhouse gas emissions, which is reflected in our environmental slogan of “Blue Skies for our Children,” inspires us to lead and innovate in every aspect of our operations, from our product engineering and manufacturing practices to our upstream sales and service activities,” said Steven Center of American Honda.

Sporting great fuel efficiency and a great overall ride, these Honda vehicles (expect for the Fit EV, boo!) can be found right here at your favorite Austin TX Honda dealership.

Honda Civic and Honda CR-V keep owners coming back

Thursday, January 24th, 2013
2012 Honda Civic for sale austin tx

2012 Honda Civic

Have you ever liked your car so much that when it comes time to replace it the only option you can think of is getting a newer version of the same car?

Well, that’s exactly what happens with Honda Civic and Honda CR-V owners according to Polk, a global automotive market research company. Every year, the company recognizes automakers that achieve above-average owner retention in its Polk Automotive Loyalty Awards.

These awards are based on actual model year purchase/lease activity available through state registration and lease transaction information. And Civic and CR-V owners have been so pleased with their vehicle that they decided to purchase the new 2012 version of the same car. “Honda’s wins this year are a great example of their commitment to owner loyalty,” said Brad Smith of Polk’s Loyalty Management Practice.

The 2012 Honda Civic won the Compact Car loyalty award and the 2012 Honda CR-V won the Compact SUV loyalty award. “Winning three awards from Polk in these hard-fought segments validates Honda’s commitment to high vehicle quality and long-term customer satisfaction,” said Tom Peyton, assistant vice president of Advertising and Marketing at American Honda Motor Co.

Check out for yourself why these owners keep coming back to the same vehicle and schedule your test drive online. Our lot is full of Honda Civics for sale and Honda CR-Vs for sale that are waiting for you.

2012 Honda CR-V for sale austin tx

2012 Honda CR-V

Honda has best auto ad of the past 25 years

Saturday, January 19th, 2013

As you know, this past week was the 2013 North American International Auto Show (NAIAS) in Detroit where Honda introduced the “Urban SUV” concept to the world. Now, that is not really why we’re here.

During this year’s NAIAS, The One Club, the globally known sponsor of the prestigious One Show awards for creative excellence in advertising, held a special presentation to name the top 10 best auto commercials of the past 25 years. The winning ads were chosen from more than 60 award-winning entries by a panel of more than 70 top advertising creative executives and journalists.

Let me tell you, as someone who’s been in the advertising industry for some years, these are tough people to impress. And Honda won not only first place for their 2004 ad “Grrr,” but also second place for their 2003 ad, “Cog,” for the Accord.

Congrats, Honda, from your favorite Austin Texas Honda dealer.

You can watch both ads after the jump:

First place: 2004 “Grrr”

 

Second place: 2003 “Cog”

 



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Whether you are looking for a new Honda car or used car in Austin Texas we can help you into the car of your dreams. We pride ourselves on our great prices on Honda SUVs and crossovers in Austin. We also sell great vehicles to great customers from Bastrop, Georgetown , Leander, Round Rock, San Marcos, Buda. We also have plenty of Honda hybrid cars on our lot.

Here at Howdy Honda we are always updating our list of Hondas that are on sale in Austin TX. If you find a car on sale that you are interested in don’t hesitate to see what we can offer you for trading in your car. You can also fill out our car loan credit application to see what kind of financing is available for your budget. If you are looking for auto parts or automotive repair in Austin Texas we can help you get your car back on the road as well.

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